Publishing Platforms

What we do /Publishing Platforms

Create and publish content at scale, with best-in-class content creation tools and infrastructure

01What is a Publishing Platform?

02Why invest in Publishing Platforms?

03Building Publishing Platforms with Changing Digital

What is a Publishing Platform?

What is a Publishing Platform?

Online publishing platforms have evolved to become powerful tools for content creators looking to share news, opinions and analysis online. With a range of advanced features and tools, from customisable templates to advanced collaboration, the content creation process is streamlined. With more flexibility and scalability, content can be easily used and repurposed across multiple channels and devices. Modern publishing platforms have transformed how we create and share content online, making it easier than ever for content creators to produce professional-quality content and connect with their audiences.

Why invest in Publishing Platforms?

6 reasons to start building a Publishing Platform

There are many compelling reasons to build a Publishing Platform. Here’s 6 to consider:

Better audience insight

Powerful analytics allow customised content and the potential to improve audience engagement.

Boost efficiency

Advanced tools streamline internal processes, reducing manual tasks and errors.

Scalability

A platform built to scale, adjusting to increased traffic, content and features as your business grows.

Improved site speed and SEO

More modern technology enhances website speed and loading times, improving user retention and SEO.

Increased user engagement

A superior design, better performance and deeper audience insights mean the chance for increased engagement.

Stay ahead of the competition

Stand out with your audience by delivering quality content on a modern and easy-to-use website.

Have your entire team focused on improving user experience and engagement with a Publishing Platform. Analytics on what your audience cares about mean your quality content and events can become even more powerful.

Building Publishing Platforms with Changing Digital

We’ve done it

Our team’s built Publishing Platforms - from startups through to the enterprise.

We know what success looks like. And we know what failure looks like too. We know when to build, and when not to. We understand that it’s strategy first, project management second, and design & engineering third. We’ll help you pull your strategy together, and make sure you’re building towards ROI. Not just building for the sake of building.

Some rules we live by:

If there’s no clear market need, we stop
If we can purchase affordable tools from vendors, we do.
If quality, maintainable, open source code is available, we’ll use it.
We only build custom code that delivers unique business value for your organisation.

The Innovation Loops™ framework

After 100,000s of hours building platforms, we designed our Innovation Loops™ methodology so you can strategise, plan & execute tech projects more effectively. From the earliest stages of planning, through to post launch support and development, this proven methodology is our guide to making sure your project gets delivered on time and on budget, as a tangible value-add to your end-users and stakeholders.

Publishing platform tools

The landscape is constantly evolving so we’re always looking out for interesting new tools and frameworks. Right now, we’re fans of Figma, JavaScript, multi-cloud, no-code, and leveraging AI to accelerate development and delivery. Best-of-breed solutions save months of development at a much lower price-point than custom development.

Some tools we like: